Crosby~Volmer International Communcations

CVIC

During the summer of 2016, I was an account associate intern at Crosby~Volmer International Communications (CVIC) in Washington, D.C. 

 

 

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CVIC is a public relations firm in that offers strategic communications counsel to companies, nonprofits and associations across the U.S. and internationally. Through customized plans and measurements, CVIC is able to develop award-winning campaigns that establish clients as leaders in their industries, secure support and public awareness around important issues, and mitigate crises that maintain positive brand reputation for clients. 

I worked with a vast array of clients, industries and issues - working on each of CVIC's projects at different levels. 

RESPONSIBILITIES & WORK PRODUCED

CVIC

RESPONSIBILITIES & WORK PRODUCED

CVIC

New Business Proposals

I worked closely with the Crosby~Volmer team to research, develop and pitch new business proposals to possible clients, earning our team two new accounts in two months. 

Reporter Pitches

I contacted dozens of reporters through email and phone with crafted pitches for a client, resulting in a placement in The New York Times and live-interviews on "Squawk Box" on CNBC and "Taking Stock" on Bloomberg Radio. 

"Man-on-the-Street" Interviews

I conducted dozens of "man-on-the-street" interviews for our clients to get a quick feel for the publics' knowledge of various industry-related topics. I recorded the interviews and compiled them into short movies to give our clients brief snapshots of the general public's awareness.

Social Media and Newsletters* 

I researched information for, organized and developed daily social media posts and a daily staff newsletter to brief the team and online followers on breaking news, industry trends and client updates. 

*Formatting of images shown may vary from original formatting due to medium restrictions and confidentail client information has been removed.

Conferences

I researched, contacted and booked appropriate conferences for clients to attend and speak at, in efforts to provide clients with more exposure within given industries. 

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