Performance Writing

DJE and PRSSA Award

Environmental Defense Fund Performance Report

I created the following marketing and communications report for the ecosystems team at the Environmental Defense Fund (EDF), where I worked as a communications intern in Washington, D.C. during the summer of 2015. I created this performance report by compiling information from five ecosystems sub-teams (located in California, New York and D.C.), and using Google Analytics to analyze metrics for two blogs: Delta Dispatches and Growing Returns. During my internship, I primarily worked on the Growing Returns blog, and increased blog sessions in the month of June by 731 from the previous month, which is featured in the report.   

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